Did you know that the average home buyer visits 10 homes in a span of 10 weeks before purchasing? Take a look at more buyer characteristics that will help you understand your target audience.
Buyers are Online
According to the National Association of Realtors, 93% of buyers search online websites for homes. 4 out of 5 home buyers search for homes on Zillow.
Buyers are Local
Last year, 17% of buyers moved from the same neighborhood. While 35% of buyers moved from the same city and 34% from the same state!
Buyers’ Main Wants
People want to live in safe-walkable neighborhoods with short commute times to work or school. Also close to shopping, restaurants, and other leisure.
Top 5 Home Characteristics Wants
- Within Initial Budget
- Preferred # of Bedrooms
- Air Condition
- Off-Street Parking
- Private Outdoor Space